Book Title: Market Matching for Online Higher Education Programs

Subtitle: A Starter Guide

Authors: Hoda Mostafa; Priya Mary Mathew; and TJ Bliss

Cover image for Market Matching for Online Higher Education Programs

Book Description: This user-friendly, action-oriented guide recommends a process for conducting a market analysis for online courses and programs and matching this analysis with institutional assets. This guide will help education leaders identify potential internal and external barriers to entering the market, including policy, culture, market size, and finances.

License:
Creative Commons Attribution

Contents

Book Information

Authors

Hoda Mostafa; Priya Mary Mathew; and TJ Bliss

License

Icon for the Creative Commons Attribution 4.0 International License

Market Matching for Online Higher Education Programs Copyright © by Hoda Mostafa, Priya Mary Mathew, TJ Bliss is licensed under a Creative Commons Attribution 4.0 International License, except where otherwise noted.

Subject

Educational administration and organization

Metadata

Title
Market Matching for Online Higher Education Programs
Authors
Hoda Mostafa; Priya Mary Mathew; and TJ Bliss
License

Icon for the Creative Commons Attribution 4.0 International License

Market Matching for Online Higher Education Programs Copyright © by Hoda Mostafa, Priya Mary Mathew, TJ Bliss is licensed under a Creative Commons Attribution 4.0 International License, except where otherwise noted.

Primary Subject
Educational administration and organization
Additional Subject(s)
Higher education, tertiary education, Open learning, distance education